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About Peaches & Pickles – Nancy Adzentoivich

I have been working hard at blazing trails in interactive marketing for the better part of the past decade. From in-house web development and CRM marketing to agency-side Search Engine Marketing, Social Media and online display advertising. Peaches & Pickles is my forum to develop and discuss insights and trends in the ever-changing landscape that is interactive advertising. It is my attempt at creating a sense of peace and order in what can be a cluttered and confusing media environment. Today, many advertisers do not have the bandwidth or budget to devote to research and extensive testing. These are the folks I’d like to help.

My name is Nancy Adzentoivich and I believe that there is a place of Ad Zen that can, and should, be achieved by all, not only those with the biggest budgets backed by the largest ad agencies. The right media mix, coupled with sound strategy and creative, will get us there. The tools have already been created. All we need to do is leverage them.

I encourage your participation and feedback. Together, we’ll create the recipe for our own “secret sauce” and discover your unique AdZen.

.Storm King 1

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